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Innovation
Strategy
''Without a dedicated innovation strategy, companies sail rudderless in a sea of possibilities''
What we're solving for.
Frequently Stated Challenges by clients:
⚠️ Limited traction
''We're struggling to get our innovation efforts off the ground''
''We're struggling to get our innovation efforts off the ground''
⚠️ Lack of process
''We haven't figured out a system or method behind our innovation efforts'
''We haven't figured out a system or method behind our innovation efforts'
⚠️ Poor results
''Our innovation efforts have not been successful or profitable''
''Our innovation efforts have not been successful or profitable''
⚠️ Need for Future-proofing
''How can we prepare our organization for the upcoming market and technology changes?''
''How can we prepare our organization for the upcoming market and technology changes?''
Why You Need an Innovation Strategy.
1. Consistency Over Chance:
Relying on occasional breakthroughs is like playing the lottery. An innovation strategy provides a consistent, repeatable framework, ensuring you're not just waiting for lightning to strike.
Relying on occasional breakthroughs is like playing the lottery. An innovation strategy provides a consistent, repeatable framework, ensuring you're not just waiting for lightning to strike.
2. Tackling Emerging Challenges Head-On:
Without a clear strategy, companies often find themselves reactively patching up issues rather than proactively addressing them. A structured approach identifies pain points early, allowing timely solutions.
Without a clear strategy, companies often find themselves reactively patching up issues rather than proactively addressing them. A structured approach identifies pain points early, allowing timely solutions.
3. Staying Ahead, Not Just Keeping Up:
The business world waits for no one. Your competitors are formulating strategies even if you aren't. Having a dedicated plan ensures you're setting industry trends, not merely following them.
The business world waits for no one. Your competitors are formulating strategies even if you aren't. Having a dedicated plan ensures you're setting industry trends, not merely following them.
4. Streamlined Resource Allocation:
Scattered efforts can lead to wasted resources. A focused innovation strategy provides clear direction, ensuring every dollar and hour is spent effectively, driving tangible results.
Scattered efforts can lead to wasted resources. A focused innovation strategy provides clear direction, ensuring every dollar and hour is spent effectively, driving tangible results.
5. Cultivating a Forward-Thinking Culture:
A company with a clear innovation roadmap fosters a culture that values forward-thinking. It's not just about the next product but about envisioning the future of the industry.
A company with a clear innovation roadmap fosters a culture that values forward-thinking. It's not just about the next product but about envisioning the future of the industry.
Timing: When To Develop An Innovation Strategy?
Develop Innovation Capabilities while growth is strong
In the exhilarating phase of rapid expansion, with growth rates soaring between 20-50% year-on-year, companies find themselves in a unique position.
This is a prime opportunity to develop a concrete innovation strategy, and respective capabilities.
Here's why:
1. Budget:
During this growth trajectory, you have the financial leverage. Resources are abundant, allowing you to invest in future-forward initiatives without straining your bottom line. It's the ideal phase to pour capital into structured innovation, laying the groundwork for sustained success.
2. Time:
Time is on your side. Unlike the start of the S-curve, where survival is the primary focus, or the saturation point where time pressures mount, this growth phase allows you the luxury of time. You can experiment, refine, and iterate without the looming threat of immediate obsolescence.
3. Morale:
High growth rates are synonymous with high spirits. Your team is motivated, confidence is high, and the belief in your company's vision has never been stronger. Harnessing this energy towards structured innovation can yield transformative results.However, it's crucial to act during this window.
At the curve's inception, companies are too engrossed in establishing their footing. Venture too far, and you hit saturation - a phase where innovation can feel like an expensive remedy rather than a proactive strategy. Here, companies often find themselves seeking the services of top-tier consultancies, like McKinsey, at a premium.
The key is to strike while the iron is hot. Embed innovation into your company's DNA during its peak growth phase, and you're not just riding a wave - you're charting the course of an ocean.
In the exhilarating phase of rapid expansion, with growth rates soaring between 20-50% year-on-year, companies find themselves in a unique position.
This is a prime opportunity to develop a concrete innovation strategy, and respective capabilities.
Here's why:
1. Budget:
During this growth trajectory, you have the financial leverage. Resources are abundant, allowing you to invest in future-forward initiatives without straining your bottom line. It's the ideal phase to pour capital into structured innovation, laying the groundwork for sustained success.
2. Time:
Time is on your side. Unlike the start of the S-curve, where survival is the primary focus, or the saturation point where time pressures mount, this growth phase allows you the luxury of time. You can experiment, refine, and iterate without the looming threat of immediate obsolescence.
3. Morale:
High growth rates are synonymous with high spirits. Your team is motivated, confidence is high, and the belief in your company's vision has never been stronger. Harnessing this energy towards structured innovation can yield transformative results.However, it's crucial to act during this window.
At the curve's inception, companies are too engrossed in establishing their footing. Venture too far, and you hit saturation - a phase where innovation can feel like an expensive remedy rather than a proactive strategy. Here, companies often find themselves seeking the services of top-tier consultancies, like McKinsey, at a premium.
The key is to strike while the iron is hot. Embed innovation into your company's DNA during its peak growth phase, and you're not just riding a wave - you're charting the course of an ocean.
What We Offer
The Innovation Engine™
Develop a World-Class Innovation Strategy
We'll help you establish the vision, processes and methodologies to thrive - and guide you throughout
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